Decrypt the birth of the 2008 Beijing Olympic tickets

Preface

Olympic tickets are not only a certificate of entry and exit to sports venues, but also their special collection value, showing the profound cultural essence and era style of the host country. The Beijing Olympics tickets with Xiangyun as the core graphics not only perfectly integrate Chinese culture and the Olympic spirit, but also effectively meet the three major functional needs of ticket security, management and audience. According to the news released by the Olympic Organizing Committee, there were no incidents of wrong or false votes during the current Olympic Games. What kind of printers, equipment, materials and anti-counterfeiting technologies have successfully completed the printing and use tasks? The author visited related companies to fully decrypt the 2008 Beijing Olympic tickets for everyone.

kind

Tickets for the Olympic Games include commemorative tickets and thermal tickets. Commemorative tickets are mainly for domestic ticket buyers in the first two stages, including the opening and closing ceremonies tickets, which are mainly composed of "Bird's Nest", Xiangyun and other patterns; also include sports competition commemorative tickets, mainly composed of sports icons and Xiangyun. In the third stage, the audience first received the thermal ticket, which can be printed directly in the bank. It is a gradual pattern of red, yellow, and white.

Ticket sample

The opening ticket with the main visual elements of the Beijing Olympic Games "Bird's Nest" and Xiangyun graphics as the main visual elements, using red and yellow colors, full of power against the background of the Xiangyun, the opening time of the large font, the seat number and the entrance number are marked, and they are simple and concise The face information is more comprehensive and easy to identify.

Printing articles-Shijiazhuang Zhongsheng Security Printing Co., Ltd .: Printing Integrator

An Olympic Games has achieved the glory of an enterprise, making an unknown internal enterprise in the banking system leap to become a national and even world-renowned professional printing integrator that integrates anti-counterfeiting, security printing, and post-processing production. At present, the two RFID packaging production lines owned by Zhongsheng are the production lines with the largest domestic production capacity of RFID smart tags and ticket cards and the most advanced equipment technology.

Although the Olympics are over, the post-Olympic effect still exists, and Zhongsheng Company pays more attention to this after-effect. First, by printing Olympic tickets and relying on the strong support of the Banknote Printing and Minting Corporation, Zhongsheng's popularity has been greatly enhanced. In addition to Olympic tickets, the company has also undertaken many Olympic-related printed product orders. Secondly, taking advantage of the business opportunities in the Olympic Games, the company has built a complete set of equipment and testing systems for the production of RFID tickets and stickers. The investment is nearly 25 million yuan. Compared with the production capacity that other manufacturers need to develop in a few years, Zhongsheng Company has the strength to process RFID anti-counterfeit labels and ordinary high-end labels in only half a year. It provides a strong technical guarantee for undertaking the production of RFID smart tickets for large conferences in the future. Now the company has successfully obtained the exclusive production rights for the Shanghai World Expo tickets, and the production tasks in 2009 have been fully filled.

Successful bidding-(Shijiazhuang) Zhongsheng Security Printing Co., Ltd. is located in the Jinma Community of Shijiazhuang City. It is affiliated to China Banknote Printing and Minting Corporation. With the development of the market economy in recent years, the leadership team of enterprises is in dire straits. It is hoped that enterprises will get out of the original drought and flood protection model, actively participate in market competition, and seek greater benefits for enterprises.

The 2008 Olympics was held in Beijing, and leaders of Zhongsheng thought it was a rare opportunity. When the National Olympic Organizing Committee publicly bids for the society, Zhongsheng Company and its superior currency printing and minting company jointly participated in the bidding. The bidding documents have made great efforts in terms of security, confidentiality, and stability. Complete solution. Eventually it became the first domestic printing company to enter the Olympics.

Equipment research and purchase-equipment purchase will be carried out immediately after winning the bid. The key link in ticket production is the RFID packaging production line. This production line is considered a high-tech product in China and even the world. As early as 2001, Baochi Group introduced the first German MELZER RFID production line to China and installed it in Shanghai Shenbo Company. Therefore, in the equipment bidding, the MELZER packaging line was selected without any suspense. At the same time, as ancillary equipment, the label rotary offset press, variable information printing system and auxiliary detection system provided by Baochi were also accepted by the equipment evaluation team.

Ticket sample design-While researching and purchasing equipment negotiations, ticket pattern design work is also underway. Beijing Olympic ticket ticket sample design style requires always adhere to the "green Olympics, high-tech Olympics, cultural Olympics" concept. After several rounds of discussions, Zhongsheng Company and the Olympic Organizing Committee and professional design staff finally determined the stadium and auspicious cloud design designed by Wang Min, dean of the Design Academy of the Central Academy of Fine Arts and the director of the Olympic Art Center, with red and yellow tickets as the main tone kind. Then the whole production process plan was worked out.

Olympic ticket production process:

Printing → RFID packaging and online inspection → variable information printing on the ticket surface, online inspection → die cutting (label offset printing machine) (RFID ticket / card packaging line) (UV ink coding system) → inspection → issuance (reading and writing machine)

Production and Confidentiality Implementation-Zhongsheng Company strictly abides by the confidentiality regulations of the Olympic Organizing Committee. From the production to the end of the Olympics, there have been no incidents of leakage. All equipment is placed in the money printing workshop and is fully enclosed. No one can enter without a special pass issued in the factory. Monitors are installed throughout the workshop. No one is allowed to bring objects such as cameras and mobile phones. You can't even take out a piece of paper when you leave.

The printing factory is like an integrator. It must integrate different elements such as chips, paper, glue, ink, and reading and writing machines to achieve the final product through production equipment. Many raw materials can only be found when they are concentrated on the production line of the printing factory. problem. The final design of the ticket is only 4 months away from the first batch of tickets. As the ordered equipment arrives one after another, some need to be installed and debugged. This is near the end of 2007. There are no successful cases in the world for such large-scale production of RFID tickets. For the first time, the Zhongsheng enterprise printed tickets. It can be said that the experience is zero. There are many unknown problems that need to be explored and produced. Therefore, in the early stage of ticket production, the difficulties encountered in the process can be imagined. For example: This ticket involves a lot of variable information and detection, especially the opening and closing tickets require a real-name system, and you cannot transfer others except yourself. How to realize the association of several kinds of variable information at the same time in the printing process, and print them out without error, and meet the opening and closing ceremonies to check the identity quickly and accurately, without any mistakes? Let the manufacturer take great pains. In nearly a month, Zhongsheng technical staff worked together with the Olympic Organizing Committee and equipment suppliers to propose a set of feasible and easy-to-implement solutions after repeated tests and demonstrations.

Finally, three types of variable information are designed on the ticket surface, the serial number in the RFID chip, the name information of the person printed on the ticket surface, and the barcode, and the three information determine the identity of a ticket. At the time of admission, the reader device first reads the content of the chip, and the identity card is used to verify the identity of the attendee. Just pass the match. In case the chip fails, there is also a barcode reader to verify the barcode information on the ticket, and the identity can also be identified. When printing a ticket, the inkjet system first retrieves the personal information in the database, and at the same time associates with the unique serial number in the chip to print out the personal information and a corresponding barcode. The printing system is connected to the barcode reader online, and the printing can be checked at the same time. If there is a problem with the barcode, the machine will give an alarm. Facts have proved that this set of system anti-counterfeiting schemes has achieved great success in the Olympics. During the entire Olympics, there were no cases of wrong or invalid tickets.

Zhongsheng Company successfully completed this historic task, demonstrating the solid technical foundation of the money printing system enterprise and the rigorous internal management quality. The name of the Banknote Printing and Minting Corporation and its affiliated Shijiazhuang Zhongsheng Security Printing Co., Ltd. are destined to go down in history together with the 2008 Olympic Games. [next]

Equipment-Baochi Group: a complete set of equipment suppliers for ticket printing

The Japanese Iwasaki Label Offset Rotary Press, which is represented by Baochi Group, the German MELZER RFID packaging line, and the US EFIJetrion inkjet system, together form a complete set of Olympic ticket printing equipment. During the Shanghai All India Exhibition, the reporter of "China Labeling and Labeling" paid a special visit to Baochi Group and learned many unknown details from Ms. Jing Hong, deputy general manager.

Brilliant strength and achievements——Introduced by Ms. Jing Hong, Baochi has always been a leading agent of imported high-tech printing equipment and is well-known in the printing industry. Cooperated with the national tax system, banknote printing system and railway system very early to provide them with solutions for secure printing. For more than ten years, Leopard has had many 'firsts' in the industry. For example: the introduction of China ’s first British Rota commercial paper production line and the first commercial paper linkage line; the first invented the process of printing bills and adding skipping and jumping numbers. One proposed to install the Sai Angel inkjet system on the ticket machine to print commercial scratch receipts. While everyone was still scrambling for a near-saturated bill market, Bao Kang Chairman Cheng Kangying also found that there is a broad market prospect in the field of adhesive labels. So the first German MELZER RFID packaging line, the first Japanese Iwasaki relief printing, offset printing label machine, KPG (Gaobao) satellite rotary labeling machine were introduced into China. Therefore, it is not surprising that the Olympic Games ticket project was picked up by Baochi Group.

The perfect combination of rotary offset printing and MELZER-Olympic tickets are based on the theme of auspicious clouds. The full version of the design is delicate and the color gradients give a romantic and elegant feeling. At the same time, most of the finished tickets are delivered in a continuous and folded form. In the existing printing methods, only the rotary offset press can meet the requirements. In addition, the RFID packaging line completely depends on the printed color mark to ensure the accuracy of the INLAY position; the horizontal dotted line should be drawn between each two tickets, so the gap at the connection of the ticket surface is controlled within 0.3MM. This requires that the quality of the rotary printing press must be stable, and the registration accuracy of each ticket is within 0.1mm. Japan's Iwasaki TR2 rotary offset printing machine adopts the intermittent mode, Mitsubishi control system, each color group is equipped with an ink path constant temperature system, and the shaftless drive effectively guarantees the printing registration accuracy and color stability. The operation requirements of the MELZER packaging line are completely consistent, and the two devices can be called a perfect match.

In addition, the RFID embedding technology was used in this Beijing Olympics ticket breakthrough, and the STLRFID smart ticket card composite packaging equipment produced by MELZER of Germany provides a high-quality guarantee. Founded in 1956, Miaosha Germany has a global patent for "Inlay online screening technology for RFID tag / ticket composite production", ensuring that only the electronic inner layer (Inlay) that passes online electronic performance testing can enter the subsequent composite processing process . At the same time, the surface of the ticket card produced by the MELZER smart label / ticket card composite device is flat and seamless, and the user will not find the existence of the chip at all, which can effectively protect the chip from external damage. The packaged smart ticket card will also be subjected to secondary electronic performance testing online. Tickets with quality problems will be automatically marked and sorted to ensure that the finished product rate of RFID tickets delivered to end users is close to 100%. It is a great honor for the German MELZER company to use the Miaosha production line for tickets for the Beijing Olympic Games. In the MELZER company's showroom, the Beijing Olympics ticket samples were placed in the most prominent place.

EFIJetrion inkjet system-EFIJetrion3025 inkjet system and its special UV-curable ink fully guarantee accurate and clear printing of variable information of tickets, including ticket number, name, date and time, as well as sports events, stadiums Name, seat information, bar code, digital code. The biggest highlight of the system is that it can connect multiple control systems online, and multiple serial ports are set on the system, which is fast and convenient to connect, without replacing the encoder. For example, connecting a barcode detector, an image detector, and on-line coding at the same time for information comparison.

"The printing of Olympic tickets is different from other jobs. It should be understood as a political task. To participate in this project is both honor and responsibility." Chairman Cheng Kangying of Baochi Group once solemnly promised to the Olympic Organizing Committee: No matter what happens, it must be guaranteed that production cannot stop, while providing a full set of technical solutions, and at the same time providing high-quality services throughout. The technical staff of the Baochi Group participated in the entire printing process of the tickets. Two engineers, Zhao Liang, who is in charge of hardware machinery, and Dou Kun, who was in charge of the software, took turns in shifts. The time for printing tickets was just across the Spring Festival. The project went smoothly, and the engineer and the printing worker spent a lot of time at the printing site (money printing workshop).

System Integration-Tsinghua Tongfang: Supplier of Chips, Systems and Reading and Writing Facilities

According to the arrangement of the Beijing Olympic Organizing Committee, RFID anti-counterfeiting technology is used in the production, sales and inspection of all tickets for the 2008 Beijing Olympic Games, involving a total of 12.2 million tickets and inspecting more than 1,000 terminal devices. Tongfang Co., Ltd. participated in the construction of the RFID-related electronic ticket system for the Beijing Olympic Games as a whole donation, and donated electronic tickets including RFID electronic tickets (excluding anti-counterfeiting printing), reading and writing machines, and engineering implementation to the Beijing Olympic Organizing Committee The total amount of the system is 54.86 million yuan. The chip was jointly developed by Tsinghua University and Tongfang Microelectronics Co., Ltd. It took about 1 year to successfully develop the chip. The chip has a minimum area of ​​0.3 square millimeters and a minimum thickness of 50 microns. It can be embedded in paper and the maximum recognition distance is about 5 meters. The average price of each chip is within 5 yuan.

Each ticket chip does not contain personal information, but corresponds to a "secret key" on the ticket inspection machine with a unique serial number in the world. Only the photo, name and other information of the ticket holder are displayed on the terminal ticket inspection machine. Will not reveal the privacy of ticket holders. The globally unique serial number on the chip can contain all characters except Chinese characters, and the combination method can also be randomly selected. Even if someone accidentally guesses the serial number, it is absolutely impossible to pass the "secret key" level. At the Olympic venue, the tickets will be recognized by the radio frequency on the ticket inspection machine. The audience only needs to swipe the ticket on the ticket checking machine, and the ticket checking machine can check the authenticity of the ticket within 0.1 second. [next]

Anti-counterfeiting articles-high-tech anti-counterfeiting technology

According to reports, there are more than 20 anti-counterfeiting technologies for tickets for the Beijing Olympic Games. The Olympic ticket design uses a large number of anti-counterfeiting technologies, including offset printing microtext, dynamic holographic window security lines, holographic dealuminum labeling anti-counterfeiting technology, laser, anti-counterfeiting ink, invisible patterns, etc. Killer-RFID technology (radio frequency identification technology) unique to the Beijing Olympics tickets. In addition, there is a special place on the ticket is the Fuwa made of fluorescence. Commemorative tickets are printed with gravure and other technologies, such as the "Bird's Nest" on the opening and closing tickets, and the sports icons on the commemorative tickets for sports events.

Olympic tickets

Materials——

(1) Avery: RFID compound adhesive material supplier

The 2008 Beijing Olympics has been perfectly closed. As the world's leading manufacturer of sticker materials, Avery Dennison is very honored to be one of the suppliers of tickets for the Olympic Games.

As we all know, the Olympic tickets are not just for the realization of functions, but the cultural heritage contained therein has a very far-reaching significance. What we see is just the surface of the ticket, what we cannot see is the essence of the ticket. Tickets use many of the world's most advanced technologies, one of which is RFID radio frequency identification technology. Therefore, in addition to selecting an efficient RFID chip, it is also necessary to find a self-adhesive material that can carry the RFID chip.

Avery Dennison has developed a new type of adhesive material specifically for Olympic tickets. The material can withstand high-strength pressure, and will not leak under the double test of high temperature and high pressure. At the same time, the texture of the material is very thin and light, and the surface is smooth, to meet the requirements of the Olympic tickets for light and fashionable appearance. In addition, the die-cutting performance of the self-adhesive materials carrying RFID chips must be particularly excellent. To this end, Avery Dennison has re-improved the printing and processing properties of the material so that the material can better contribute to the processing of RFID chips. Adhering to the management concept of continuous innovation and excellence, Avery Dennison does everything possible to support China and make its own contribution to the development of China at a time when the world is proud of Chinese people.

(2) Zhongtian Hongda: supplier of heat-sensitive adhesive materials

According to the requirements put forward by the Olympic Organizing Committee and the China Banknote Printing and Minting Corporation: Olympic tickets are the top priority of the previous Olympic Games Organizing Committee, and they must be foolproof. The cloth technology has put forward extremely high requirements, and the suppliers of materials in all links are strictly screened according to the index requirements. Ricoh and Zhongtian Hongda Company stand out from round to round of screening to provide RFID composite thermal printing Olympics The surface materials and heat-sensitive adhesive materials of the Paralympic Games. Ricoh's face material is perfectly combined with Zhongtian's grand hot-melt adhesive, which has contributed to the successful printing of Olympic tickets.

Olympic tickets

"China Labeling and Labeling" specially visited Ms. Ma Xiangying, general manager of Tianjin Zhongtian Hongda Paper Co., Ltd. As the only domestic company that manufactures hot-melt adhesive coating equipment, hot-melt adhesives, and self-adhesive materials, Zhongtian Hongda has unique advantages in product specialization, quality process technology, and cost control. Non-toxic certification, its products include "Anbe" brand adhesive material series, "Aochen" brand hot melt adhesive coating machine series, "Aibao" brand hot melt adhesive series. Due to the unique technical advantages of the unique system and the high-quality, fast and accurate service system, Zhongtian Hongda finally won this award.

In order to ensure the quality requirements of the Olympic Games adhesive materials, such as the smooth use in the case of large temperature differences and complex environments, Zhongtian Hongda carries out strict index formulation and quality monitoring of the materials and production of each link, and provides special compliance The hot melt adhesive formulation required by the Olympic Games ticket compounding matches the company's specially formulated coating process for the Olympic Games and Paralympic Games tickets. During the nearly twelve-month project operation, the compound RFID chip fastness and printing requirements were ensured. An extremely detailed plan has been formulated for the entire project ’s early production indicators and later product use, ensuring the overall success of this project.

Ms. Ma Xiangying said, "The complete success of this project is an encouragement to Zhongtian Hongda. Our company's core product series have been promoted and affirmed in this highest international project. Valuable experience. As a small and medium-sized enterprise in China, we can successfully undertake the most high-end internationalization projects and have achieved success. Master Zhongtianhong is very honored and proud of this, and has set a new starting point for our company's brand internationalization. And new opportunities. "

The end

The 2008 Olympic feast that belongs to the world and belongs to the Chinese people has gradually drifted away. After the carnival, the prosperity is scattered. When people compete to see the style of the bird ’s nest and the water cube, to feel the passion and dreams of sports athletes from all over the world. When people begin to think about the sustainable development of the post-Olympic era, we cannot forget this group of people, taking their responsibility for the successful hosting of the Olympic Games, devoting hard work and contributing infinite wisdom. The successful printing of the Olympic tickets is an important guarantee for the smooth progress of the entire Olympic project. Although many difficulties are unpredictable, but the Olympic Organizing Committee officials, designers, printing workers, many domestic and international suppliers and other groups work together to use professional knowledge, The dedicated spirit is condensed into a crystallization of wisdom, contributing to the success of the Beijing Olympic Games, and printing a proud 2008 Beijing Olympics ticket with Chinese characteristics and top technology content.

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