The main content: With the development of human society, environmental pollution and the ignitability crisis have caused people's great attention. Environmental awareness has become the trend of the world. The packaging designer must consider what pollution the environment has in the process of producing packaging materials and manufacturing packaging containers, and the degree of environmental impact in the packaging consumption and circulation process.
Packaging Design Must Be Good at Developing Nationalized Personality Style
The main content: Nationalization, according to traditional understanding is localization, is a folk image that does not cross national borders. Based on this understanding, the formal concept of the national style of packaging can be understood from the traditional packaging forms, local characteristics of packaging materials, traditional aesthetic concepts and nationalization to the influence of different regions, different national customs, and cultural backing. Modern aesthetic interests are both.
Packaging design to participate in brand image and personality shaping
The main content: In the packaging design, we must pay attention to maintaining consistency with the brand image. On the one hand, the packaging of goods is a link in brand building. The packaging of goods and various types of advertising activities together shape the brand's unique image and personality; on the other hand, the packaging of goods is part of the brand image and triggers the consumer's brand image of the goods. The associations, as well as the purchase of the purchase of the brand's special psychological needs.
Unique packaging design for product differentiation
Main content: This is a product with a zipper pocket. The designer has a zipper inside the package to make it easier for consumers to unpack the package, see the text on the bag, and how to use this product. Its scope of use. Through this product packaging to explain the product company from the consumer point of view, so that the product has a unique packaging, in order to increase sales.
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