From scratch, from chaos to concentration, from style to diversity, the scale of China's home furnishing industry has been amazing in recent decades. It is precisely because of this that it has greatly stimulated and promoted the trend of personalization and diversification of household consumption. In this situation, it is especially valuable to be able to love, trust and choose the same brand for more than ten years. Recently, at the signing event of the president of Connaught Home Furnishing Wuhan, a fate spanning 18 years has made some people in the venue feel moving.
Conraden Wuhan Store
18 years ago and 18 years later, consistent choice
Not long ago, the Conraden Wuhan store ushered in two special guests - the national first-class actor, Mr. Zhang Ming, now a famous university teacher, and his wife, Ms. Ju Yan. 18 years ago, Mr. Zhang did not hesitate to buy a complete set of K&D products from Connaught, and 18 years later, he chose Conraden again and purchased the complete set of Conraden. With the passage of time and the precipitation of the years, Mr. Zhang Ming’s love for Kang Nai Deng’s home has not only not been alleviated, but has deepened day by day and formed an emotional memory.
Mr. Zhang Ming and Mrs. Ju Yan
At the scene, whether it was the founder of Conraden, Mr. Liu Hanhan, or the famous couple, they were filled with emotions. For the trust and support of the Zhang and his wife, Liu Hanhan was very moved, and repeatedly expressed his gratitude, and also on the brand concept, quality standards and design concepts. Waiting for a deep exchange and dialogue with the famous couple, looking for a lot of commonalities.
Liu Hanhan and Zhang Ming and his wife had an in-depth dialogue
Timeless classic design, 18 years of quality as new
It can be seen from the photos provided by Ms. Juyan that the K&D products in the two homes, although they are still new after 18 years, are not only the most intuitive reflection of good quality, but also the master's love and diligence.
The classic black and white matching leather sofa, without a trace of extra color, simple, calm, atmospheric, after years of baptism, still does not reduce the beauty of classic and fashion, showing the simplicity and high-level coexistence of low-key luxury.
There are not too many lines of decoration, the combination of modern and simple coffee table, not only has a layered sense, but also can be opened and used and moved freely, simple and practical and practical.
Ms. Juyan admired that every product detail of Conraden's home has been done very well. It has been used for nearly 20 years, and the brand logo on the back is still clearly visible. The corners are not damaged, and the details are enough. Quality and intention.
In fact, this is the initial heart that Conraden has always adhered to since its inception in 1995. With first-class design, first-class materials, first-class technology, and first-class quality, just like the core slogan of Conraden - "healthy, durable, modern, there is a home with Conraden!"
In the era of emotional consumption, there is resonance to have "attachment"
In the era of emotional consumption, it is no longer feasible to sell furniture. The brand needs to establish emotional connection and resonance with consumers, so that it can occupy an important position in the hearts of consumers and bury the "seed" of brand loyalty.
The fashion is perishable and the style is perpetuated. For 18 years, Conraden has always built the brand with quality, adhered to the market strategy and research and development concept of “solid wood functionâ€, abandoned the glitz and resisted loneliness. It is this long-standing and long-lasting stagnation that is highly consistent with Mr. Zhang Ming’s insistence on the ingenuity and solid wood furniture.
Cognac Round Series
Ms. Juyan commented that Conraden always "high-profile work, low-key branding", and Mr. Zhang Ming's pursuit of art and career is also the same, from beginning to end with a feeling, responsibility and persistence.
In fact, not only Mr. Zhang Ming, Conraden has established this kind of deep emotional connection with many consumers who pay attention to quality and pursuit of ingenuity, and this is the foundation of the company's evergreen. It should be noted that furniture is not only an appliance, but also a carrier of emotion and spirit. Conraden's inheritance of the quality of ingenuity is contained in every aspect of furniture manufacturing, with quality as the core, constantly consolidating the quality foundation and success. Create a brand of quality up the road.
Not only that, but the quality is in the core, and it is always inspected. Conraden has both the strictness and control of quality inspection, and the introspective mission and consciousness. This is the ultimate pursuit of concentration and professionalism, and the spirit and spirit of the times. leader!
Xianghe Furniture City also has Connaught's stores. For more information about Xianghe Kang Nai Deng's products and store contact information, please pay attention to Xianghe Kang Nai Deng furniture official website http://knd.cnjiaju.com. For more information and content related to furniture and home, please pay attention to Xianghe Furniture City official website
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