How to Transform and Integrate Outdoor Broadcasting Platform into the Cold Stream is a New Idea Date:2016-12-29 13:51
Baidu Index search live, nearly 7 days of the search index is 33814; type in Baidu search for live search, display search results is 1000000000, which is more than a year over more than 300 live broadcast platform to contribute content.
Therefore, it is not a rumor that the hottest broadcast platform in 2016 is the live broadcast platform.
In the content produced by more than 300 live broadcast platforms, there are a lot of interesting and interesting contents emerging, but there are also some content that will continue to challenge people to endure the limits and even become more and more fierce. How to contain?
In September, the State Administration of Press, Publication, Radio, Film and Television released the “Notice on Strengthening the Management of Online Audio-Visual Programmes Live Serviceâ€, and reiterated that the live platform must hold the “Information Network Broadcasting Audiovisual Program Permitâ€. Institutions and individuals that have not obtained the license cannot Engaged in live broadcast services.
On November 4th, the Network Information Office released the Regulations on the Management of Internet Live Broadcasting Services, which put forward requirements for dual-qualification, pre-trial, and post-immediate blocking and real-time blocking for live broadcast platforms and anchors. It was officially implemented on December 1, 2016.
After the implementation of the provisions, the power was fully displayed, and some small platforms that could not meet the requirements were shut down. Up to now, only a few of the dual licenses have been obtained, such as YY, Hudai Live, and Yingjia Live, while live broadcast platforms such as Betta Live, Panda Live, Live Pepper, Live Broadcast, and Momo have yet to publish audiovisual licenses at the bottom of the site.
However, even a live broadcast platform that has received dual certifications does not provide peace of mind and is still faced with the ultimate problem of how to provide more fresh, interesting and compliant content to retain users. Although we are more concerned with spiritual relaxation and eye-opening than ever, not everyone has the time to enjoy a good trip, or not everyone understands how to conduct outdoor travel and how to solve this problem. Outdoors The live broadcast of sports is obviously a good idea, especially outdoor anchor + outdoor talent + outdoor sports this way.
1
Anchor real state
Compared to live or indoor, the outdoor space has more unknown elements. When the anchor door is in the atmosphere of outdoor sports, what are the unexpected situations? How will the anchors respond? This kind of better The live broadcast that reflects the real response and status of the anchor is not very attractive?!
2
Popularity of outdoor sports knowledge
For people who yearn for outdoor sports, a vivid live broadcast of outdoor sports can motivate him to take immediate outdoor sports determination. In the course of live broadcasting, the introduction of outdoor knowledge by outdoor talents, such as how to choose a camping ground, the correct posture of climbing, and the precautions for picnic barbecues, can open the door to outdoor sports with peace of mind.
3
How to use the equipment
KingCamp is an outdoor brand established in 2001 and has so far sold well over 40 countries around the world, and this number is still growing. Thanks to the establishment of a global marketing network, KingCamp was able to use global perspectives to predict the development of outdoor sports in China.
In the past two years, the development of outdoor sports in China has been very rapid, especially in the leisure and outdoor sports such as self-driving travel and camping. We have predicted this trend around 2010 and gradually started to produce equipment. KingCamp marketing staff said. KingCamp self-drive camping equipment covers tents, sleeping bags, moisture-proof mats, picnic barbecues, outdoor furniture, accessories, backpacks and other categories, with the characteristics of stylish and functional coexistence.
KingCamp outdoor equipment
However, for the first time outdoor sports people, how to build outdoor equipment, how to use, how to store is a challenge, and the live broadcast of outdoor sports can truly show the use of knowledge, but also quite interesting.
From this perspective, outdoor live broadcasting can be used as an on-site simulation exercise before we conduct outdoor sports, which can make our trip more organized and operational.
The above is just a discussion of Xiao Bian's possible ideas for live broadcasting. No matter which ideas are adopted in the end, it takes huge time and money to plan and shoot. If it is the content that people really need today, Xiao Bian thinks it is necessary to carry it out. Of course, the final effect, the live broadcast market will reveal the answer!
Baidu Index search live, nearly 7 days of the search index is 33814; type in Baidu search for live search, display search results is 1000000000, which is more than a year over more than 300 live broadcast platform to contribute content.
Therefore, it is not a rumor that the hottest broadcast platform in 2016 is the live broadcast platform.
In the content produced by more than 300 live broadcast platforms, there are a lot of interesting and interesting contents emerging, but there are also some content that will continue to challenge people to endure the limits and even become more and more fierce. How to contain?
In September, the State Administration of Press, Publication, Radio, Film and Television released the “Notice on Strengthening the Management of Online Audio-Visual Programmes Live Serviceâ€, and reiterated that the live platform must hold the “Information Network Broadcasting Audiovisual Program Permitâ€. Institutions and individuals that have not obtained the license cannot Engaged in live broadcast services.
On November 4th, the Network Information Office released the Regulations on the Management of Internet Live Broadcasting Services, which put forward requirements for dual-qualification, pre-trial, and post-immediate blocking and real-time blocking for live broadcast platforms and anchors. It was officially implemented on December 1, 2016.
After the implementation of the provisions, the power was fully displayed, and some small platforms that could not meet the requirements were shut down. Up to now, only a few of the dual licenses have been obtained, such as YY, Hudai Live, and Yingjia Live, while live broadcast platforms such as Betta Live, Panda Live, Live Pepper, Live Broadcast, and Momo have yet to publish audiovisual licenses at the bottom of the site.
However, even a live broadcast platform that has received dual certifications does not provide peace of mind and is still faced with the ultimate problem of how to provide more fresh, interesting and compliant content to retain users. Although we are more concerned with spiritual relaxation and eye-opening than ever, not everyone has the time to enjoy a good trip, or not everyone understands how to conduct outdoor travel and how to solve this problem. Outdoors The live broadcast of sports is obviously a good idea, especially outdoor anchor + outdoor talent + outdoor sports this way.
1
Anchor real state
Compared to live or indoor, the outdoor space has more unknown elements. When the anchor door is in the atmosphere of outdoor sports, what are the unexpected situations? How will the anchors respond? This kind of better The live broadcast that reflects the real response and status of the anchor is not very attractive?!
2
Popularity of outdoor sports knowledge
For people who yearn for outdoor sports, a vivid live broadcast of outdoor sports can motivate him to take immediate outdoor sports determination. In the course of live broadcasting, the introduction of outdoor knowledge by outdoor talents, such as how to choose a camping ground, the correct posture of climbing, and the precautions for picnic barbecues, can open the door to outdoor sports with peace of mind.
3
How to use the equipment
KingCamp is an outdoor brand established in 2001 and has so far sold well over 40 countries around the world, and this number is still growing. Thanks to the establishment of a global marketing network, KingCamp was able to use global perspectives to predict the development of outdoor sports in China.
In the past two years, the development of outdoor sports in China has been very rapid, especially in the leisure and outdoor sports such as self-driving travel and camping. We have predicted this trend around 2010 and gradually started to produce equipment. KingCamp marketing staff said. KingCamp self-drive camping equipment covers tents, sleeping bags, moisture-proof mats, picnic barbecues, outdoor furniture, accessories, backpacks and other categories, with the characteristics of stylish and functional coexistence.
KingCamp outdoor equipment
However, for the first time outdoor sports people, how to build outdoor equipment, how to use, how to store is a challenge, and the live broadcast of outdoor sports can truly show the use of knowledge, but also quite interesting.
From this perspective, outdoor live broadcasting can be used as an on-site simulation exercise before we conduct outdoor sports, which can make our trip more organized and operational.
The above is just a discussion of Xiao Bian's possible ideas for live broadcasting. No matter which ideas are adopted in the end, it takes huge time and money to plan and shoot. If it is the content that people really need today, Xiao Bian thinks it is necessary to carry it out. Of course, the final effect, the live broadcast market will reveal the answer!
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